Sony Music Australia
Category
Campaign & Business Consultation
Problem, Insight or Question
Sony Music needed guidance in light of an explosion
of vinyl sales over the last few years.
Description
This job was more of a strategic creative job than
anything else, and required a minimalist approach.
A focus on a strong underlying structure to scale
content over many years, it required the development
of online payment portals that consolidated their
purchase methods and a proposed alignment
with their product sales to create a one stop shop
for all things vinyl.
Aspects Involved
Strategy & Planning
Copy Writing
Branding
Graphic Design
Motion Design
3D Visualisation
Product Design
Key Collaborators
Nick Bonney
Denny Handlin
Pete Moore
Lucas Vasquez
